The March 11 earthquake and tsunami in Japan caused severe problems to automakers all around the world, mainly due to the lack of parts, but at least Toyota seems to be recovering at a faster pace than expected. Today, the world’s largest automaker said production at its North American facilities will rise to approximately 70 percent of normal in June, up from around 30 percent in May when it was forced to idle factories for several days or reduce shifts.
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Nikkan Kogyo wrote that Mazda is planning to discontinue production of the Mazda6 at the Flat Rock, Michigan plant, which it operates as a joint venture together with Ford Motor Co., as sales missed expectations. When Mazda introduce the latest generation of the mid-size model in 2008, the company expected an annual production of around 100,000 units, but last year, the plant churned out just 45,168 Mazda6s. In April, Mazda6 posted an increase of 7.8 percent but sales reached just 2,734 vehicles.
In her interview with Driftcolors, Sumika says she is an avid fan of the Nissan 180SX, which was sold in North America as the 240SX and in some other countries under the 200SX name. Sumika also said she street drifted for a brief period when she was younger but was caught and hasn’t done it again. Check out her interview as well as the first and second episode of the series after the break.
Adding to Japanese automakers woes are the numerous recalls and the bad publicity brought about by the sudden unintended acceleration debacle in 2009 and 2010, both of which have hurt the brand’s image for reliability.
Meanwhile, a post-bankruptcy GM has gone from strength to strength. Better products – including the likes of the Buick Lacrosse and Chevy Cruze and Equinox models – are helping bring GM into the second decade of the 21st century. Toyota, meanwhile, is struggling to maintain sales with an ageing range of vehicles, bad PR and diminished production capacity.
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Two of the three factors which will help American manufacturers' sales stem directly from the tsunami in Japan a month ago: factory shutdowns have limited parts/vehicle availability, while the yen gained value as the Japanese are expected to repurchase some currency for disaster mitigation.
According to a news report, Japan’s big seven automakers have lost more than half a million units of output since the March 11 quake. To make matters worse, even though many factories opened recently, they have not yet reached their full production capacity due to a lack of parts.
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